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The Fishery Marketing Channel in Kotabaru Regency South Borneo Indonesia

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dc.contributor.author Lilimantik, Emmy
dc.date.accessioned 2020-12-23T10:07:36Z
dc.date.available 2020-12-23T10:07:36Z
dc.date.issued 2020-11-01
dc.identifier.issn E-ISSN: 2347-5129, P-ISSN: 2394-0506
dc.identifier.uri https://repo-dosen.ulm.ac.id//handle/123456789/18661
dc.description DOKUMEN BUKTI KORESPONDENSI JURNAL : The Fishery Marketing Channel in Kotabaru Regency South Borneo Indonesia en_US
dc.description.abstract This research was aimed at analyzing the fishery marketing patterns in Kotabaru Regency, South Borneo Indonesia. Analysis employed were (a) marketing channels using snowball sampling method, (b) farmer’s share and (c) margin marketing.The results showed that (a) fishery marketing consisted of five channels, (b) price share obtained by producer was ranged from 42% until 84% of total price paid by consumers, which showed the marketing system was efficient, and (c) the marketing margin obtained by small trader was larger than that of wholesaler. Meanwhile, profit margin distribution was higher compared to the marketing cost margin distribution. It meant that the profit obtained broker trader was bigger if compared with costs of marketing and production. en_US
dc.language.iso other en_US
dc.publisher International Journal of Fisheries and Aquatic Studies (IJFAS) en_US
dc.relation.ispartofseries Vol. 8 Issue 6;PART A Pp 247-251
dc.subject Producer en_US
dc.subject wholesaler en_US
dc.subject retailer en_US
dc.subject marketing channel en_US
dc.subject farmer’s share en_US
dc.subject margin en_US
dc.title The Fishery Marketing Channel in Kotabaru Regency South Borneo Indonesia en_US
dc.title.alternative DOKUMEN BUKTI KORESPONDENSI en_US
dc.type Other en_US


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